Follow-up to “Egyptian Cotton” Label Claims Bulletin

02/09/16

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08h00 - 16h30

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The media activity caused by the announcement of a major US retailer severing ties with Welspun over the issue of the supply of inferior cotton labeled as Egyptian cotton continued this week with other major retailers evaluating their supply chain.

At this point, since there are no means to objectively test the end product to authenticate the raw material, traceability and tighter control on the chain of custody appears to be the most viable option.

Bureau Veritas reported last week that DNA could possibly authenticate Egyptian cotton in our Bulletin issued on August 26. However, further details have emerged that indicate that this technology has limitations. Present day technology could potentially identify Extra Long Staple cotton but cannot authenticate the origin of the fiber. The process becomes more complex when the determination is made on an end product. Work done on PIMA cotton using DNA tracer material appears promising. But the general consensus is that significant progress is needed for identifying the origin of fibers using the DNA of the fiber.

We apologize for any confusion related to the DNA testing technology. We will continue to investigate testing options to help solve this problem and will report back with findings as soon as we can.

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